When it comes to building smartwatches, Fossil is known for offering classic, traditional designs unlike some of its competitors. Currently, the company is offering a promotion that offers 25% off everything on their catalog and massive discounts on their Gen 4 smartwatches.

Several Fossil Explorist and Venture smartwatch models have been discounted to $199, while regular prices range between $255 and $275. All online purchases over $125 are eligible for free 2-day shipping.

The promotion begins on December 3 and ends on December 9. You will find products discounted both in Fossil's online and retail stores across the US and Canada. You can check out Fossil's catalog of discounted smartwatches on their online store.

Fossil has announced a new wave of wearable devices powered by Google's Wear OS and the Qualcomm Snapdragon Wear 2100 chip platform. These wearables are the fourth generation of Fossils Q lineup.

According to Fossil, they are a step up from the previous generation and come with several new technology features including heart-rate tracking, NFC (Near Field Communication, Untethered GPS, and 'Swimproof' Functionality.

The new series also introduces several battery optimizations, allowing the smartwatches to be charged within an hour to last all day. The wearables also feature Bluetooth and NFC support, wireless syncing and magnetic charging, interchangeable straps and bracelets, as well as stunning touchscreen digital display.

The new collection comes with more than 36 exclusive dials, and users will be able to add an increasing number of third-party apps to their wearables, as well as social media photos as watch face backgrounds.

There will many variations of the Fossil Q Venture HR and Fossil Q Explorist HR available for purchase, but they will have one thing in common, the holistic user experience.

All Fossil Q Gen 4 smartwatches will be compatible with iOS 9.3 and up, as well as Android 4.4 and later (no support for Android Go though). The smartwatches will be available for purchase for $255-$275 in the coming weeks.