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Friday, September 12, 2014

Sprint's Framily plans are no more, here's a look back at some of their commericals


Sprint's Frobinsons Framily

Sprint's new CEO, Marcelo Claure is hard at work bringing life back to the company which has been on a downward spiral. Admitting that he believes the customers' general perception of the carrier to be negative, the new CEO's plan to salvage the carrier includes price cuts, straightforward and easy-to-understand plans, and, unfortunately, some layoffs. One of his changes was to put an end to the Sprint Framily Plan.

The Framily plan actually was off to a good start. It allowed up to 10 people to get together under one plan, even if they are not family. Each Framily plan starts at $55 a month for unlimited talk, text and 1GB of data. The price drops by $5 for each additional member with a maximum discount of $30 a line.That means a group of 7 to 10 can each get unlimited talk, text and 1GB of data for $25 month. And those who want to up the ante to unlimited data can pay $20 more a month. Unfortunately it left many customers with a bitter taste in their mouths, due to loops that led them to miscalculate how much the plan would cost them in the long run.

You may remember that the Framily Plans were accompanied by the arguably funny Frobinson Framily commercials. You can relive their antics in the following slideshow, knowing that you will never see them again on television.



The Framily has been replaced by Sprint's Family Share Pack, which is supposed to bring more choice, flexibility, and savings, according to the carrier, though we suggest you read the fine print. If you are a new customer, the Family Share plan starts at $75 per month for 2 lines and the fee will cap out at $100 for 4 lines allowing you to go up to 10 lines for the same price. The data packages per line can also be customized, allowing for tiers from 1 GB per line, up to 6 GB per line. Maxing the plan out at 10 lines with 6 GB per line will still tally up to $150 per month. 

Existing Sprint customers are not so lucky, however. While the minimum still remains at $75, a maxed-out plan will cost them $300 per month. Also worth noting – there is an additional $15 fee per line per month, which Sprint will not charge for until December 31st, 2015.
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